Defining a new category is a challenge that doesn’t come along every day, but it’s one that we embrace. JOI is a startup on a mission to make nut-based milk more convenient, delicious, and sustainable. Through strategic positioning and thoughtful design, we helped JOI to define a new market and far surpass sales growth targets.
Defining a new category is a challenge that doesn’t come along every day, but it’s one that we embrace. JOI is a startup on a mission to make nut-based milk more convenient, delicious, and sustainable. Through strategic positioning and thoughtful design, we helped JOI to define a new market and far surpass sales growth targets.
Defining a new category is a challenge that doesn’t come along every day, but it’s one that we embrace. JOI is a startup on a mission to make nut-based milk more convenient, delicious, and sustainable. Through strategic positioning and thoughtful design, we helped JOI to define a new market and far surpass sales growth targets.
Defining a new category is a challenge that doesn’t come along every day, but it’s one that we embrace. JOI is a startup on a mission to make nut-based milk more convenient, delicious, and sustainable. Through strategic positioning and thoughtful design, we helped JOI to define a new market and far surpass sales growth targets.
Brand Development and Packaging Design